Terms of Service
The website accessible at www.publika.com and the application “Publika” dedicated to the management of professional social networks (the “Application”) are published by CAURI LTD, a simplified joint stock company with its registered office at 34 Place du Général de Gaulle, Lille (59800), registered with the Lille Métropole Trade and Companies Register under number 935 296 327 (“CAURI” or “We”).
These Terms of Service (the “Terms of Service” or “ToS”) constitute a binding agreement between you (the “User” or “You”) and Us, governing your use of and access to our Services (as defined below).
1. ELIGIBILITY
If You accept these Terms of Service on behalf of a company, organization, or other legal entity, You acknowledge that You accept them on behalf of that entity and represent to CAURI that You have the authority to bind such entity and its affiliates (if applicable) to these Terms of Service. In that case, all references to “Subscriber” or “You” in these ToS refer to that entity and its affiliates.
By using or accessing the Application, or by authorizing any authorized user to use or access the Services, You acknowledge that You have the legal capacity and agree to be bound by these ToS. If You do not have the authority to enter into the ToS or if You do not accept them, please stop using or accessing the Services.
The Services offered by CAURI are intended exclusively for professionals acting in the course of their commercial, craft, liberal, or associative activity.
By accepting these Terms of Service, the User expressly declares that they are acting as a professional within the meaning of the French Consumer Code, excluding any personal or domestic purpose.
As a result, consumer protection provisions are not applicable to the User in connection with their use of the Application.
2. DEFINITIONS
The Parties agree on the use and meaning given to the terms reproduced in this article. Each time they are used in the ToS, the following terms, capitalized, shall have the meaning defined below, regardless of whether they are used in the singular or plural:
“Subscriber” means a User who has subscribed to a Subscription.
“Subscription” means a paid plan granting access to Services under the terms specified to the User at the time of subscription.
“Application” has the meaning given in the preamble of the ToS.
“Account” means the personal account created by the Client in the Application.
“Content” means any content published via the Application, including User Content and content generated by the Services.
“User Content” means all information, data, content, messages, and other elements that You or your Users publish or otherwise transmit through the Application.
“Feedback” means any suggestion, improvement request, recommendation, or other comment that You provide to CAURI regarding the Services.
“CAURI” has the meaning given in the preamble of the ToS.
“Service” means the services provided by CAURI within the Application, available depending on the Subscription plan, such as content creation, publication scheduling, moderation, and performance analysis.
“User” means the user of the Application, whether a Subscriber or an authorized user using the Application on behalf of and under the responsibility of the Subscriber.
3. PURPOSE
The ToS define the conditions of access to and use of the Services and the Application.
CAURI reserves the right to make improvements, modifications, updates, additions, or removals of features within the Application at any time, in order to optimize performance, adapt Services to technological developments, or meet new regulatory requirements.
Some features may be offered in beta, experimental, or limited versions, without guarantee of continuity or completeness.
The User acknowledges that the nature of the Services is evolving and accepts that certain features may be modified, temporarily unavailable, or removed, without giving rise to compensation, unless such modifications constitute a substantial alteration of the service initially agreed upon.
CAURI will make reasonable efforts to inform Users of major changes affecting the use of the Services within a reasonable period.
4. ACCOUNT AND SECURITY
To access most Services, You must create an Account. When creating an Account, You may be asked to provide certain information about yourself. You agree that this information will be accurate, complete, and not misleading, and that You will keep it accurate and up to date at all times.
During registration, You will be asked to create a password. You are solely responsible for maintaining the confidentiality of your Account and password, and You accept responsibility for all activities that occur under your Account.
If You believe your Account is no longer secure, You must notify us immediately.
5. SUBSCRIPTION AND TERM
Access to the Services is strictly subject to the prior purchase of a paid Subscription. No Service can be used without a valid and active Subscription.
The Subscription begins on the date of subscription for the selected period among those available in the Application and will automatically renew for successive periods of the same duration.
6. THIRD-PARTY SERVICES
The Application allows importing and exporting information, including User Content, to third-party services, through features enabling You to link your Account to an account on third-party services such as (without limitation) LinkedIn, Facebook, Instagram, TikTok, or X. By using one of these tools, You authorize CAURI to transfer such information to and from the relevant third-party service.
Third-party services are not under CAURI’s control, and to the fullest extent permitted by law, CAURI is not responsible for the use of your exported information by a third-party service.
CAURI recommends that You review the applicable terms of service for each social network on which Content is published. Once sharing has taken place, CAURI will have no control over the shared information, and no liability may arise from this, including for any breach of said terms of service.
7. FINANCIAL TERMS
7.1 Subscriptions and Pricing
Access to the Services requires the purchase of a Subscription. The Subscription price varies depending on the chosen plan, and the applicable price is the one displayed in the Application at the time of subscription.
7.2 Payment
Subscribing to a Subscription requires selecting a valid and up-to-date payment method among those available. The Subscription fee, along with any applicable taxes and potential transaction fees, will be billed and charged each month.
The billing date is the date You purchase your first Subscription. Any Subscription month started (except a possible free trial period) will be charged. Internet connection costs are at your expense.
In the event of payment failure for any reason, the Subscription will be immediately suspended. The Subscriber may reactivate their Subscription at any time by entering a new valid payment method.
8. CONTENT MANAGEMENT
The User agrees to use the Application in compliance with applicable laws and regulations, as well as with these Terms of Service. The User remains solely responsible for the Content they choose to distribute on their own channels, even when such Content has been automatically generated through features provided by the Application. The User is responsible for verifying the legality, accuracy, and relevance of the Content prior to publication.
The User has the ability to approve or reject publication. In the absence of action and/or comment from the User, this will be considered tacit approval, authorizing the publication of the relevant Content. This rule also applies when the User’s social media accounts are managed by a third party (e.g., a communications agency), in which case the User’s silence will constitute approval of the communication plan and the related Content publications.
The User acknowledges that CAURI has no obligation to monitor Content published or stored; it acts solely as a hosting provider.
The User declares and warrants in particular that the Content:
Does not infringe the rights of third parties (copyright, trademarks, patents, trade secrets, image rights, privacy rights, etc.);
Contains no defamatory, insulting, hateful, discriminatory, threatening, violent, or sexually explicit content;
Does not incite hatred, violence, harassment, misinformation, denial of fundamental rights, nor glorify crimes, offenses, or prohibited ideologies;
Does not disseminate false information likely to harm public health, public order, or the rights of others (including misinformation, manipulation, fake news, conspiracy theories, or misleading content);
Does not violate the terms of use or policies of the social media platforms on which it is published via the Application.
CAURI provides Users with a reporting mechanism to flag potentially illegal Content generated, published, or scheduled through its Services. This reporting tool is accessible via a dedicated button or an online form available from the User’s Account or near the relevant Content.
Any report must include the following:
A sufficiently precise description of the Content concerned and the reasons why it is allegedly illegal;
The exact electronic location of the Content (URL, screenshot, or any other technical indication);
The identity and contact details of the person making the report;
A declaration, made in good faith, confirming the accuracy of the information provided.
CAURI undertakes to acknowledge receipt of the report within a reasonable period and to process it within the legal timeframe from its receipt. At the end of the review, the User who submitted the report will be informed of the decision taken (removal, blocking, or retention of the Content), along with the reasons for such decision.
CAURI reserves the right to remove, disable, or refuse the publication of any Content that it deems to be in violation of these Terms or that could, in its reasonable judgment, harm the reputation, security, legality, or ethical standards of the platform. CAURI may also suspend or terminate a User’s access to the Service in cases of repeated or serious contractual violations.
If Content is removed or access restricted, the User will be promptly informed of the measure, the reasons behind it, and the available procedures for contesting or appealing it. The User may file a complaint within six (6) months of the notification of removal or restriction.
CAURI has designated a dedicated point of contact, accessible electronically, to respond to requests, reports, or questions from Users or competent authorities relating to the use of the Application, the legality of published Content, or obligations under applicable regulations. The contact details for this point of contact are available in the legal notices of the Application.
9. INTELLECTUAL PROPERTY RIGHTS
9.1 Ownership of CAURI
CAURI retains ownership of all intellectual property rights relating to the Application, its interface, algorithms, databases, and Content (excluding User Content), and more broadly, to all technical, graphic, and editorial elements made available to the User as part of the Services and/or the Application.
Content automatically generated via CAURI’s artificial intelligence system based on information provided by the User is granted to the User for professional use on social networks and related media, for the duration of the Subscription. The User remains solely responsible for the use of such Content and indemnifies CAURI against any third-party claims in this respect.
9.2 License on User Content
For the purposes of the Services, the User grants CAURI, on a non-exclusive basis, worldwide and for the duration of copyright, the right to host, store, transfer, publicly display, publicly perform (including via digital audio transmission), communicate to the public, reproduce, modify for formatting purposes, create derivative works from, and distribute their User Content, in whole or in part, in all formats and media channels, whether currently known or developed in the future. The User agrees to pay any amounts owed to any person or entity resulting from the publication of Content and CAURI’s exercise of the license described in this section.
If User Content contains a photograph or image that includes one or more people, You represent that You have all necessary rights and permissions to comply with the license granted to CAURI for such User Content.
In any case, the User remains solely responsible for their User Content. The User agrees to only transmit User Content that they own or for which they hold all rights, licenses, permissions, or consents necessary for use and exploitation via the Service. To this end, the User expressly indemnifies CAURI against any third-party claims, including in matters of intellectual property, image rights, or data protection.
9.3 Authorization to Publish on Third-Party Sites
The User expressly authorizes CAURI to connect the professional social media accounts they choose and to automatically publish Content on them. This authorization is strictly limited to the duration of the ToS and to the features activated by the User in their Account. The User may disable connections to third-party services at any time via the Account settings.
9.3 Use of Feedback
If You choose to provide Feedback regarding existing features, issues, or proposed changes or improvements to the Application, You hereby transfer to CAURI the right to use such Feedback in any way and for any purpose, including to improve the Application and/or Services and to create other products and services, for the duration of copyright and worldwide.
10. FEATURES RELATED TO ALGORITHMS AND ARTIFICIAL INTELLIGENCE
CAURI uses algorithmic systems, including artificial intelligence (“AI”), to assist the User in creating, scheduling, and customizing content to be published on their professional social media accounts. These systems may suggest editorial tones, visuals, hashtags, publication times, or audience targets, based on the User’s preferences, objectives, and past interactions.
The User is expressly informed that:
Content generated or recommended by the Application is based on automated processing, including AI-based processing. These systems are used in particular for automated content generation, editorial strategy design, or publication format recommendations;
A logging system is implemented by CAURI to maintain a record of automated actions, including generated editorial strategies, produced content, and associated metadata (timestamps, model version, generation parameters);
Certain personalization features (for example, tone or target audience) may be enabled or disabled in the Account settings, depending on the options available at the time of use;
Although CAURI implements filtering and verification measures, the AI systems used may produce Content that contains errors, approximations, or biases. Consequently, the User remains solely responsible for the dissemination of Content generated via the Application and undertakes to verify its compliance before publication.
CAURI does not guarantee the accuracy, relevance, or absolute neutrality of recommendations or AI-generated Content and disclaims all liability in this respect, subject to mandatory applicable law.
11. PERSONAL DATA
CAURI processes personal data concerning You under the conditions defined in its Privacy Policy.
12. ACCOUNT SUSPENSION AND TERMINATION
12.1 Account Suspension
In the event of total or partial non-payment of an amount due under a Subscription, CAURI reserves the right to suspend, by operation of law and without prejudice to any other remedy, access to the Account and associated Services after a formal notice has remained unheeded for eight (8) calendar days from its notification to the Subscriber.
The suspension will be lifted once full payment of the outstanding amounts is received, without prejudice to applicable late interest and indemnities under contractual and legal provisions.
12.2 Termination of the Subscription
If the User breaches any provision of these Terms of Service, access to the Account and the Subscription will be automatically terminated, without prior notice, upon detection of the breach, and without prejudice to any action CAURI may take against the User.
The User may terminate their Subscription and these ToS at any time by following the termination procedure in the dedicated Account section or by contacting CAURI at: support@publika.online
Termination of the Subscription will become effective at the next billing date.
12.3 Consequences of Termination
As of the termination date, for any reason:
The rights of use granted to the User immediately cease, and the User must stop using the Application;
Account access is disabled;
The User remains liable for all amounts owed to CAURI as of the termination date;
Provisions of these ToS that by nature should survive termination (including intellectual property, liability, applicable law, and jurisdiction clauses) will continue in effect.
In the event of early termination by the User, no prorated refund of the current Subscription will be provided, unless expressly stated otherwise in a specific offer.
Finally, in the case of termination for violation of these ToS, the User is prohibited from creating a new Account, by any means (different email address, modified identity, etc.).
13. LIABILITY
Without prejudice to the other provisions of these Terms, CAURI’s liability towards the User may only be incurred in the event of a proven breach of its obligations under these Terms of Service, and exclusively for direct, certain, and foreseeable damages resulting from such breach, expressly excluding any indirect, incidental, or consequential damages, even if CAURI had been informed of the possibility of such damages.
Excluded damages include, without limitation: loss of revenue, profit, customers, reputation, data, opportunities, or business harm.
In any event, CAURI’s cumulative liability under these Terms shall not exceed the total amount (excluding taxes) actually paid by the User to CAURI for the Subscription in effect during the six (6) months preceding the occurrence of the event giving rise to liability.
No claim or action by the User may be initiated more than two (2) months after the event giving rise to such claim was discovered.
Furthermore, the Parties expressly agree that this limitation of liability may be invoked not only in the context of their contractual relationship but also against any third party, in the context of a tort claim seeking to hold CAURI liable for a breach of these Terms that caused damage to that third party.
14. DATA BACKUP AND REVERSIBILITY
The User remains solely responsible for managing, backing up, and maintaining their own databases not belonging to CAURI. CAURI cannot be held liable for any loss of data contained in a User database resulting from the User’s failure to manage, maintain, or back up such data.
In the event of Subscription termination, the User may request, within thirty (30) days of the termination date, the export of their data in a standard readable format, including editorial calendars, Content, and configuration data.
CAURI undertakes to ensure such reversibility under reasonable cost and time conditions. Beyond this period, the User’s data will be permanently deleted unless retention is legally required.
15. GOVERNING LAW & JURISDICTION
These ToS are governed by and construed in accordance with the laws of England and Wales.
In the event of any dispute relating to the validity, interpretation, or performance of these ToS, the courts of London shall have exclusive jurisdiction, notwithstanding multiple defendants or third-party proceedings.
16. AMENDMENTS TO THE TERMS OF SERVICE
CAURI reserves the right to amend these Terms of Service at any time, particularly to adapt them to changes in the Services, legislation, or applicable case law.
Users will be informed of material changes by any appropriate means (notification within the Application, email, etc.) within a reasonable period before they come into effect.
Unless otherwise specified, the new ToS will take effect upon publication.